Digital First Brands

Trusted by leading corporates and groups

Untapped User Insights for Internet Brands

Insights for Better Website Experiences

  • Test design concepts, wireframes, clickable prototypes and live desktop/mobile websites.

  • Leverage our webcam-based Emotion AI technologies to perform usability tests, track goal completions, screen record user sessions and identify friction points in the website navigation, with pinpoint accuracy.

Insights for Better App Experiences

  • Test design concepts, wireframes, clickable prototypes and live mobile apps.

  • Leverage our mobile camera based Eye Tracking to accurately identify where users are looking, even on smaller screens.

  • Perform usability tests, track goal completions, screen record user sessions and identify friction points.

Insights for Better Digital Experiences

  • Test digital experiences like online stores, games, OTT platforms and more using Emotion AI.

  • Leverage Facial Coding and Eye Tracking to accurately measure user emotions and eye gaze movements respectively.

  • Deliver empathy-driven UX that resonates with subconscious user preferences.

Humanizing User Experiences

45,000 +

media, digital and shopper experiences tested

2nd largest

global emotional benchmark repository

150 +

global brands and agencies as clients

Entropik Tech Advantage

52% Savings in Development Time

Test your websites and apps right from concept stage to post-live stages. Reduce the number of iterations and re-works by testing design concepts, wireframes and prototypes well before development stages.

32% Increase in CSAT Score

By factoring in user emotions and subconcious behavior which are not usually considered during usability testing, ensure to create a seamless and user friendly website or app, the way users prefer it.

16% Increase in Online Conversions

Leverage Emotion AI-driven insights to make better decisions on product listings and ad placements on online stores. Reduce drop-offs, card abandonments and increase online sales with seamless buyer journeys.

Emotion Analytics for the Complete User Journey

Concepts/Prototypes

Test UI design flows, wireframes and prototypes to measure user behavior towards these concepts. This way, reduce re-works after development.

Usability Testing

Create online usability tasks that use Eye Tracking, Facial Coding and Screen Recording for a deep dive on website/app usability.

Goal Completions

Measure user emotions and subconcsious behavior in goal completion tasks. Identify triggers and barriers that make them happy/angry.

Path to Purchase

Make use of Screen Recording with Emotion AI to understand online consumer behavior and purchase intent more meaningfully.

Solutions for Internet First Brands

Solutions for Internet First Brands

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Pre-live Insights

For insights that bridge UX concepts with live website/app. For delivering a clear roadmap to developers to build user-friendly UX.

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Post-live Insights

For insights that bridge live website/app with goal completions. For identifying triggers and barriers that are interrupting user journeys.

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Online Shopper Insights

For insights that bridge live website/app with online conversions. For measuring path to purchase and emotional journey throughout.

Our Case Studies

Emotion Analytics to Lift Digital Conversions by 12%
Creating Seamless Online Buyer Journeys with Emotion AI
Maximizing Chatbot Utilization with the help of Emotion AI

Want more insight in our Technologies!

Provide your contact details and one of our experts will get in touch for a customized platform walkthrough.